Norway's Ruben Dawnson is a potent perfectionist.
A songwriter who pushes himself further and further, his oblique pop lyricism tramples upon unexplored territories.
There's a highly personal edge to everything Ruben does, though, with his life and work becoming neatly intertwined.
New single 'FYALMA' is a case in point - the story of his experiences with mental health, it deals explicitly with anxiety.
Indeed, the potent title stands for: “fuck you anxiety leave me alone!”
Sharply defined melodies shatter like glass, with Ruben Dawnson constantly searching for some kind of meaning.
We're able to share the video for 'FYALMA', and it builds on these themes. He comments:
“The video builds on the theme of the song and symbolises the idea of running from something that doesn’t even really exist, maybe even running from yourself in a way, or running from a certain aspect of yourself. It’s confusing and at times distorted, and you can’t seem to get anywhere. The switch up in the end hints at something else further down the line, a hidden message…”
Tune in now.
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