Welcome to her shared vision...
'Why'd You Make Me Cry?'

Odina recently switched from her home in Barcelona to London, sparking a shift in her work.

A bedroom pop artist, her vision became that bit broader, with the songwriter gaining the courage to share her work.

New single 'Why'd You Make Me Cry' is online now, and it's a sparkling return underpinned by a commitment to sheer emotion.

Set to play this year's Primavera, Odina has shared the enthralling, eye-catching new video for 'Why'd You Make Me Cry?'.

She explains: "This video is proof of what can be achieved when a group of young creatives work together with a shared vision. The director, the dancer, and I are all students living in London, and also have our individual creative projects. Making this video has been a collaborative process from the beginning, with each of us bringing something from our respective background. Being surrounded by so many young talented people has been very inspiring for me creatively."

Tune in now.

Photo Credit: Hannah Mae Clark

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