Ayra Starr is the afro-pop princess up-ending expectations.
Signed to the taste-maker imprint Mavin Records, her emphatically creative, hugely soulful blend comes straight from the heart.
At times, it seems like the entire world is listening. Her new EP is out now, a five track statement that illustrates her depth, and her incredible potential.
Take 'Away'. Mellifluous, potent, and dynamic, the vocal touches on R&B while retaining elements of that alté sound.
It's cool as hell, in other words, a song that affords Ayra space to truly connect with her audience.
Discussing the track, she says:
“I freestyled half of ‘Away’ at a time I was feeling down. It was like therapy. Singing the song out loud was like freeing myself from my burden. ‘Away’ is not just a heartbreak song, it’s a song that empowers you to stand up to that thing or person that is causing you sadness.”
We're able to share the sensational 'Away' video before anyone else, a depiction of a star coming into being. Ambitious, stylish, and incredibly well shot, it's the perfect platform from which to launch Ayra Starr into the cosmos.
Tune in now.
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