A debut single is one of the most important things a group can embark on.
For better or worse, it can define you, a marker that can almost impossible to escape from.
Thankfully, Toronto three-piece NEW CITY have nailed their perfect pop confection first time out.
Debut single 'Coachella' ripples with imagination, with the Canadian group channelling the atmosphere of the lauded desert festival - despite never having been.
They explain: "Everything in that song is basically about what we thought Coachella would be like if we went and everything that would happen..."
Clash is able to share the visuals, and they're a biting, stylish panorama. Tune in now.