Kida Kudz wants his music to have meaning.
Sure, it needs to bang hard in the club, but he wants people to think about it when morning comes.
New single 'Money' is out now, and it's a crisp afrobeats burner delivered with impeccable style.
The release crosses Kida Kudz with Sons Of Sonix, while Teni is on hand for a snappy guest appearance.
The full video is a startling, cinematic affair, focussing on crime and punishment in the underworld.
There's a strong moral sense at work, too, a sense that living for the moment will always have repercussions.
Tune in now.
Join us on the ad-free creative social network Vero, as we get under the skin of global cultural happenings. Follow Clash Magazine as we skip merrily between clubs, concerts, interviews and photo shoots. Get backstage sneak peeks, exclusive content and access to Clash Live events and a true view into our world as the fun and games unfold.