Exclusive: Away That Day X Chelsea Kauai

Exclusive: Away That Day X Chelsea Kauai

Sustainable swimwear...
With a longstanding brand ethos for sustainability and eco-conscious deisgn, British swimwear brand Away That Day continues to stand at the forefront of the sustainable movement with a new collaboration with Chelsea Kauai.
 
Making waves with their four step design process: recycle, regenerate, evaluate and recycle once more, Away That Day and Chelsea Kauai have designed a collection made from recycled materials from the ocean that gives back to the planet, striving to help our our planet and the communites most affected by climate change. 10% of profits from the Away That Day X Chelsea Kauai collection will be donated to coral replantation and beach cleanups around the world.
 
This new collaboration sees a strong collection of timeless classics, designed with the planet in mind. Made from regenerated ocean plastics, the capsule of soft ribbed swimwear is available in three bold shades: black, pale blue and red.
 
With intelligent design always in mind, the design team created the line with simplicity and functionality in minx, "’As someone who loves to free dive, I wanted a flattering collection I can also wear whilst swimming in the ocean, so the fit had to be perfect. Each piece was thoughtfully designed for its style, simplicity and functionality - A collection I can’t wait to wear for many years to come.''
 
Away That Day X Chelsea Kauai is available now at awaythatday.com
 
 

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