Frank Ocean's style, his soft-spoken, gentle nature can be deceiving.
Ultimately, the singer has a hard side, an element which has allowed him to push his way through an often cut-through industry.
The Odd Future affiliate recently agreed a $425,000 deal with Chipotle to sing 'Pure Imagination' for an advert.
Receiving a $212,500 advance, Frank Ocean then backed out of the deal after watching the final cut. Infuriated, Chipotle demanded the return of their advance.
Posting an image of the cheque online, Frank Ocean scrawled 'FUCK OFF' in the memo section.
Check it out below.
In the end, Fiona Apple performed for Chipotle.
Watch the final ad below: