SXSW is a hell of a lot more than a mere music showcase event.
For starters, in terms of sheer scale the Austin, Texas jamboree is nigh on impossible to beat. Put simply, if you're a new artist and you want to get noticed then only one direction counts - South By South West.
Grabbing hold of virtually every bar, restroom and bordello and Austin, SXSW swung back into action last night. ClashMusic have sent some of our best minds out there, with one simply mission: to check out as much new music as they can.
Collating their reports in one space, this is your one-stop hub for all things SXSW.