And Stormzy fronts the look book.

Back in January Ari Marcopoulos lensed Ratking for the pair’s second hook up; now Stormzy is getting in on the action, fronting the third collaboration from Nigo and adidas Originals.

Shot in his native Croydon and backed by his crew and semi-camouflaged branding (adidas chicken and chip boxes anyone?), the grime artist was specifically tapped by the Japanese designer as an exciting new figure on the musical landscape.

            


Accompanied by “The one before the skeng…” – a minute and a half new freestyle, above – the AW15 look book is a fresh take on the streetwear king’s distinctive vision for the sports giant.

Boasting Superstar’s, full tracksuits and patterned sweatshirts the collection’s hero graphic comes in the form of a cartoon bear, which fronts tees, backs jackets and adopts arms; the full line-up drops today. 

www.adidas.co.uk

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